
Schon&Co has appointed Adrian Warr as Strategic Adviser, further strengthening the agency's international capabilities as it continues to expand its presence and support clients across APAC.
With more than 26 years of experience in corporate communications, crisis management, change management, employee engagement, public affairs and digital marketing, Adrian has worked at some of the world's most prestigious communications firms across New York, London, Hong Kong, Singapore and Thailand. After starting his career with Freuds, Hill & Knowlton and Portland in the UK and US, he went on to spend more than 15 years in Asia, serving as CEO of both Edelman and Burson across the Asia Pacific region.
As Strategic Adviser, Adrian will provide senior counsel to Schon&Co's clients and leadership team, helping support clients with their communications ambitions across APAC while contributing to the agency's continued growth and presence in the region.
The appointment reflects Schon&Co's growing focus on APAC, where the agency is already supporting clients and expanding its network, partnerships and client base across key markets including Thailand, Singapore, Hong Kong and Japan. As demand in the region continues to grow, Adrian's extensive experience and regional insight will help strengthen the strategic support Schon&Co provides to clients, while supporting the agency's continued growth across APAC.
Speaking about his new role, Adrian said:
"Having known Jess for two decades, I know that what she has built in Schon&Co is something genuinely different. In an industry dominated by large networks, it's refreshing to see an agency that combines the same ‘big agency’ international ambition and service focus, with the agility, creativity and personal approach that clients increasingly value.
"Having spent much of my career across Asia, I'm excited to support the team as it strengthens its presence in APAC. The region continues to offer significant opportunities, and I look forward to helping Schon&Co and its clients navigate that growth."
Jess Schon, Managing Director of Schon&Co, said:
"Adrian brings a perfect mix of attributes to Schon&Co; an exceptional depth of experience, a truly global perspective, total professionalism, and importantly a down-to-earth attitude that our team prides itself on.
"APAC is becoming an increasingly important region for many of our clients, and we're seeing growing demand for support across these markets. Adrian's insight and experience will be invaluable as we continue to strengthen our presence in the region and help clients unlock opportunities. We cannot be happier to welcome him to the team and look forward to working together as we enter the next phase of our journey."